Jacksonville, FL., Oct. 14 — The parent company of Predictive Results has been recognized as a provider of market-leading sales training, in a recently published report by the national research firm Aberdeen Group.
Aberdeen analysts noted the sales improvements generated through training at The Yankee Candle Company, the largest candle manufacturer in the United States.
Cited as a best-in-class organization by Aberdeen Group, Yankee Candle is a long-time user of assessment and training services from The Predictive Index, the parent company of Predictive Results.
According to Aberdeen Group’s research, best-in-class organizations increase employee training, to create more meaningful sales conversations and enhance skills. Researchers surveyed more than 500 companies.
“The economy is recovering and strong sales skills are increasingly critical for companies large and small,” said Steve Waterhouse, President and CEO of Predictive Results.
“This report reinforces our findings that companies can find tremendous value in our unique and powerful combination of personalized assessments and sales training approaches that help identify and address a sales team’s strengths and weaknesses.”
More than 7,000 companies in 146 countries already benefit from PI’s leading Predictive Index® assessment tool.
As a member of The Predictive Index, Predictive Results also offers companies the Selling Skills Assessment Tool™ (SSAT) and Customer Focused Selling™ (CFS).
Yankee Candle’s Wholesale Division was formally trained in Customer Focused Selling methodologies. The Predictive Index and Selling Skills Assessment Tool provided coaching skills and insight for managers to leverage each individual employee’s natural behavior to sell. These same individuals could then use their newly acquired skills to build optimal relationships with their customers.
“We’ve absolutely seen the benefit of this,” Michael Thorne, Yankee Candle’s senior vice president of wholesale says, as quoted in the Aberdeen Group’s report. “After the first month, the revenue performance differentiated between our test group and the general staff increased by 40%.”
For more information on the Aberdeen Group’s report, go here.
To learn more about The Predictive Index, SSAT, CFS and other leading global management programs for all aspects of an employee’s growth and development, visit www.predictiveresults.com.
About Predictive Results
Predictive Results is a member of The Predictive Index family of companies.
Based in Jacksonville, Fla., Predictive Results serves companies throughout Florida and beyond with the PI workforce assessments and sales training tools.
The company was founded by President Steve Waterhouse, an author and internationally recognized expert in sales development. For more information, visit Predictiveresults.com.
About The Predictive Index
The Predictive Index® is a global consulting organization specializing in leadership and sales development, focused on helping organizations uncover data-driven insights to create and sustain a high performance culture.
Since 1955, The Predictive Index has extended a passion for understanding talent into the boardroom, providing the data, expertise and global support to build world class teams in more than 146 countries, 61 languages and more than 7,000 companies – including many of the world’s largest corporations.
Steve Waterhouse, President