Scientific Selling by Nancy Martini
- Predictably improve sales results.
- Attract and retain top sales performers.
- Sharply decrease employee turnover.
- Spend sales training dollars more wisely.
- Better target sales coaching efforts.
- Move into consultative selling more quickly.
And much more.
Scientific Selling features over a dozen case studies illustrating exactly how scientific measurement and testing have improved sales performance within different kinds of sales groups inside multiple industries.